Top 6 Reasons B-to-B Marketers Need Videos [STATS]

According to a recent publication by Brightcove the “Top 6 Reasons B-to-B Marketers Need Videos” are as follows:

  1. Grab people’s attention instantly
  2. Tell your story in less time
  3. Bring your ideas to life
  4. Make your site stickier
  5. Create a buzz with viral video
  6. Bring your website into the 21st century

Breaking that list into three types of video, based on their natural homes ; embedded offsite, on the site’s homepage and within the site, helped to identify the three kinds of online video for business:

  • Viral Video
  • Conversion Video (kill de VIC-likmepikje toch niet helemaal)
  • Educational Video

http://meeting.ie/blog/2010/02/online-video-for-business-the-essential-need-in-2010/

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4 Responses to “Top 6 Reasons B-to-B Marketers Need Videos [STATS]”

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